SF, the abbreviated avatar of Shorimal Fakirchand, traces its lineage to its forebears of 4 generations, of the 1930s, when the dyes trade in India depended largely on imports of Swiss, German and English origin.
From the need to effectively communicate with the small dye-house customer, who was beyond the understanding of the European chemical-product designations, and buying only in small tins, evolved SF Group; transcending linguistic and cultural barriers.
SF Group is considered as one of the reputed business houses in India having interests in manufacturing and marketing textile dyes & chemicals and represents renowned companies like Atul Ltd. and Archroma Pvt. Ltd. Having started a trader of imported textile dyes and chemicals in 1954, SF has since then diversified into manufacturing, distribution for multinationals and real estate development.
SF pioneered the manufacturing of eco-friendly sulphur dyes in India at its multi-purpose dyes and chemical manufacturing facility in Karnataka.